Play
The licensed design lives on functional equipment made for real use.
← Sports
×
Fandom,
Licensed sports product collaboration
×Fandom,
built for the court.
One Piece recognition meets Maxwill pickleball expertise in a product and campaign designed to be played, collected, and shared.
The collaboration
A familiar story becomes a real sports experience.
The One Piece × Maxwill project shows how licensed IP can move beyond display and become part of an active lifestyle.
SoraPegasus brings together the right property, product partner, and promotional idea. Maxwill contributes pickleball product development and market experience. Together, the collaboration turns fan recognition into something useful, collectible, and ready for the court.
Collect
Recognizable characters and limited designs add emotional and collectible value.
Share
Campaign content gives fans an easy way to discover and talk about the product.
Mall pop-up activation
A pop-up court.
A complete IP promotion.
Bring play, visibility, and fan engagement into a shopping mall with a temporary pickleball court supported by customized promotional products.
Customized promotion product
The court attracts visitors and invites participation, while customized IP paddles extend the experience into play, gifting, display, and collectibility.
Promotion video
IP gives the product a story people remember.
This promotional video connects One Piece character moments with pickleball play, presenting the paddle as both sports equipment and a fan product.
The format is short, visual, and easy to share—helping the collaboration reach audiences beyond the court.
Product partner
Built with pickleball expertise.
Maxwill develops pickleball paddles, accessories, court solutions, and sports partnerships.
Its product development, manufacturing, testing, marketing, distribution, and IP-protection capabilities help turn a licensed idea into a product that can reach players and fans.
The SoraPegasus concept
Connect the IP.
Build the product.
Tell the story.
Choose the right fit
Match the licensed property with a sport, audience, and product category that feel natural together.
Design for real use
Carry recognizable IP into functional equipment without losing product quality.
Create the campaign
Use focused content to introduce the collaboration and give fans a reason to share it.
Sports × IP × product
Bring a fan world
into real play.
Connect the right licensed property with the right sports product and audience.